Compared to old-school website creation, building a site with WordPress is a breeze.
If you’re new to WordPress and struggling, knowing that building a website used to be a lot harder makes WordPress exactly 0% easier.
I get that, but there’s something else you need to know about WordPress’s “easy factor.”
WordPress broke down all major barriers to getting online.
You and I are where we’re at with our blogs and websites thanks to either WordPress specifically, or a similar tool that democratized the web. That’s definitely something to appreciate.
The average website sucks
Like any attractive idea, the simpler it is to pursue, the more people hop on board.
Here’s the thing, though: Just because anyone can put up a website or blog these days doesn’t mean they do it well enough to attract many eyeballs.
In any given niche, most of the “competition” (definitely air quotes there) have websites that suck.
This is good news for good people with bad websites!
It’s just their website…
My perspective might be skewed toward well-meaning people who DIYed, then realized they needed help. The “you don’t know what you know” (until you’re in the thick of it, anyway!) types.
It’s who I help (and work with) the most.
It pains me when would-be entrepreneurs pour their hearts and souls into a site, yet struggle to overcome its mediocrity. Unlike the next bunch, there’s hope for these fearless souls.
It’s not just the website that sucks…
Other “meh” sites are the result of people who barely even try to add value to the world. If they had a mission statement (they don’t) it would be: MAKE MONEY ON THE INTERNET!!!
I’m all for making money on the internet. Don’t get me wrong. But I can’t even care about anyone who doesn’t offer value.
Whatever the cause, the result is this: Mediocre sites are everywhere.
The good news is, with all the mediocrity it doesn’t take that much effort to stand head and shoulders above the rest.
People who give a damn won’t suck (for long)
I mean, we all have to start somewhere, and we all make mistakes. It’s how we learn. But if you’re reading this, you’re probably someone who gives a damn and would rather suck as little and as briefly as possible.
Am I right?
It’s just got to be doable, ya? Toward that end, I have two quite doable suggestions that will introduce you to a whole new world of mistake avoidance and awesomeness attainment – a world where you will be at least 773% better than average:
- Join my list. Sorry (in a sorry-not-sorry way) for promoting my thing, but you need it. It’s a weekly e-mail with tips, tricks and resources to keep beginners from making big mistakes. Usually served up with a side order of humor. Because if you wanted to read dry technical stuff you’d go to PhysicsWorld, right?
- Read this oldie-but-goodie post from Pamela Wilson. Pamela offers pointers in areas most new bloggers (and probably a good chunk of the rest of blogdom) never bother with. Her tips are mostly pretty easy to implement – especially if you’re just getting started. Check it out, then get on ’em 😉
…you can’t just talk about how great WordPress is and expect it to work for you. You can’t just read about it, either.
To see the results you want, you have to put some action behind those words.
— Pamela Wilson: 7 Essential Tips for WordPress Beginners